Accelerate! with DNA Connect.
Acquire, Retain and Grow Customers
Continuous Success, Sooner
Our keystone services portfolios PartnerPipe and PartnerWise are designed and optimised to accelerate and support the continued success of our Partners.
PartnerPipe marketing services help Partners acquire new customers and retain and grow existing ones.
PartnerWise technical, operational and logistical services help Partners acquire new customers profitably, retain and grow existing ones by supplementing, enabling and supporting Partner Sales, Technical and logistics teams.
When our Partners succeed so do their customers, and so do we.
PartnerPipe.
PartnerPipe is a collection of marketing services, activities and collateral that deliver and nurture leads and enhance and improve opportunities to drive sales pipelines.
PartnerPipe components apply to Awareness, Consideration and Conversion marketing funnel stages and provide a platform that delivers a structured buyers journey optimised for a technical audience.
Awareness
Use-case focused stories and presentations.
Consideration
Explore “I get it, how could we use this?"
Conversion
Need to prove concepts or value? we can help.
Accelerate! Events
Accelerate events are virtual or face-to-face events that deliver condensed and effective value propositions as well as market segment and target persona information for vendor solutions.
Highlighting the toolsets and support available from DNA and its vendors Accelerate! Events provide the ideal platform to identify and pursue opportunities and understand the collateral and support available to ensure successful commercial outcomes.
Awareness
Use-case focused stories and presentations.
Marketing as a Service
DNA Connect provide a range of marketing services for vendors and partners including event management, telemarketing, SEO and SEM, webinar scheduling and hosting and marketing collateral creation and production.
Awareness
Use-case focused stories and presentations.
Consideration
Explore “I get it, how could we use this?"
INSIGHTS
Available as either seminars or webinars and designed for technical personas INSIGHTS are extremely effective vehicles for delivering awareness to qualified audiences.
Awareness
Use-case focused stories and presentations.
HELIUM
Helium is our purpose built demonstration platform to help Sales and Presales deliver effective stories.
Partners are faced with the challenge of how to show their customers the value of a solution - DNA Connect is on a mission to change that, so we built the Helium platform to help our Partners reach that “aha” moment sooner.
Awareness
Use-case focused stories and presentations.
Consideration
Explore “I get it, how could we use this?"
HealthChecks
Delivered by our Technical Experts, on the Partners behalf and to their customers Health Checks ensure that solutions are optimally deployed and meeting customer expectations. Health Checks also explore and try to indentify additional customer requirements.
Consideration
Explore “I get it, how could we use this?
TOTALPAY
Partners can use TOTALPAY so their customer can pay monthly for a solution and from an Opex budget.
In a single contract TOTALPAY flexible payment solutions can include professional services, software, hardware, licence fees, maintenance fees, subscriptions and even non-DNA products.
Conversion
Need to prove concepts or value? we can help.
PartnerWise.
PartnerWise is a collection of services that are designed to accelerate our Partner and Vendor success, continuously.
Techcellerate!
Designed exclusively for partner pre-sales and engineering teams Techcellerate! is designed to accelerate the Partner success by enabling, assisting and mobilising their technical teams.
Including advice and assistance through accreditations and certifications, ongoing and tailored enablement, technical mentoring and ongoing pre-sales support Techcellerate! helps Partners reach profitable outcomes sooner.
Techcellerate! Events
Held as virtual or face-to-face Techcelerate! events focus on education and enablement exclusively for Partner engineering teams and are designed provide deep technical knowledge and understanding.
Professional Services
Achieving successful customer outcomes with often requires a high standard of professional services throughout the entire engagement - from proof of concept to scope of works to deployment and beyond - PartnerWise professional services help ensure Partners deliver these outcomes consistently to thier Customers.
To help partners achieve these outcomes we have developed a complete range of services offerings.
Business and Project Continuity
Successful delivery of a hard fought and won Customers depends upon successful implementation - losing of staff through illness or resignation can severely impact a Partners ability to deliver on time, on budget and to customer expectations - our team can be inserted quickly and seamlessly to help avoid project overrun and help deliver the job and retain the customer.
Scope and Design
Successful delivery of services should be based on the activities, deliverables and timelines contained in a Statement of Work agreed to by the Customer - our SoW methodology involves everything from structured needs analysis to customer sign-off.
Proof of Concept
Companies considering purchasing a solution will often require proof that the proposed technologies deliver the outcomes and return on investment promised - our team can not only develop the proof of concept but can also be engaged to deploy the solution.
Deployment
Our engineering teams can be contracted to assist in deployments or execute an agreed Statement of Works.
Kickstarts
For selective vendors Kickstart services are designed to kick start a customers journey with a technology and can include installation, configuration and skills transfer. Kickstart packages can be easily added to quotes and ensure customer expectations are met by delivering structured outcomes.
Partner with DNA Connect
Partner with DNA and connect to industry leading technologies and Partner marketing and support programs and for accelerated and continued success.
Connect with DNA to grow your business faster and more profitably by acquiring new customers and retaining and growing existing ones.
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INTERSECT
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INSIGHTS
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