Services

Acquire. Retain. Grow.

Accelerate! with DNA Connect.

Acquire, Retain and Grow Customers

Continuous Success, Sooner

Our keystone services portfolios PartnerPipe and PartnerWise are designed and optimised to accelerate and support the continued success of our Partners.

PartnerPipe marketing services help Partners acquire new customers and retain and grow existing ones.

PartnerWise technical, operational and logistical services help Partners acquire new customers profitably, retain and grow existing ones by supplementing, enabling and supporting Partner Sales, Technical and logistics teams.

When our Partners succeed so do their customers, and so do we.

Continuous Success Sooner with DNA Connect



PartnerPipe.

PartnerPipe is a collection of marketing services, activities and collateral that deliver and nurture leads and enhance and improve opportunities to drive sales pipelines.

PartnerPipe components apply to Awareness, Consideration and Conversion marketing funnel stages and provide a platform that delivers a structured buyers journey optimised for a technical audience.


PartnerPipe Awareness - use-case focused stories

Awareness

Use-case focused stories and presentations.


PartnerPipe Consideration

Consideration

Explore “I get it, how could we use this?"


PartnerPipe Conversion

Conversion

Need to prove concepts or value? we can help.


Accelerate! Events

Accelerate events are virtual or face-to-face events that deliver condensed and effective value propositions as well as market segment and target persona information for vendor solutions.

Highlighting the toolsets and support available from DNA and its vendors Accelerate! Events provide the ideal platform to identify and pursue opportunities and understand the collateral and support available to ensure successful commercial outcomes.


PartnerPipe Awareness - use-case focused stories

Awareness

Use-case focused stories and presentations.


DNA Connect Accelerate! Events


DNA Connect Marketing Services

Marketing as a Service

DNA Connect provide a range of marketing services for vendors and partners including event management, telemarketing, SEO and SEM, webinar scheduling and hosting and marketing collateral creation and production.


PartnerPipe Awareness - use-case focused stories

Awareness

Use-case focused stories and presentations.


PartnerPipe Consideration

Consideration

Explore “I get it, how could we use this?"


INSIGHTS

Available as either seminars or webinars and designed for technical personas INSIGHTS are extremely effective vehicles for delivering awareness to qualified audiences.


PartnerPipe Awareness - use-case focused stories

Awareness

Use-case focused stories and presentations.


DNA Connect INSIGHTS Seminars and Webinars


Helium Purpose Build demonstration platform

HELIUM

Helium is our purpose built demonstration platform to help Sales and Presales deliver effective stories.

Partners are faced with the challenge of how to show their customers the value of a solution - DNA Connect is on a mission to change that, so we built the Helium platform to help our Partners reach that “aha” moment sooner.


PartnerPipe Awareness - use-case focused stories

Awareness

Use-case focused stories and presentations.


PartnerPipe Consideration

Consideration

Explore “I get it, how could we use this?"


HealthChecks

Delivered by our Technical Experts, on the Partners behalf and to their customers Health Checks ensure that solutions are optimally deployed and meeting customer expectations. Health Checks also explore and try to indentify additional customer requirements.


PartnerPipe Consideration

Consideration

Explore “I get it, how could we use this?


DNA Connect Health Checks


TOTALPAY Flexible payment solutions

TOTALPAY

Partners can use TOTALPAY so their customer can pay monthly for a solution and from an Opex budget.

In a single contract TOTALPAY flexible payment solutions can include professional services, software, hardware, licence fees, maintenance fees, subscriptions and even non-DNA products.


PartnerPipe Conversion

Conversion

Need to prove concepts or value? we can help.


PartnerWise.

PartnerWise is a collection of services that are designed to accelerate our Partner and Vendor success, continuously.



PartnerWise Channel Services from DNA Connect


DNA Connect Techcellerate!

Techcellerate!

Designed exclusively for partner pre-sales and engineering teams Techcellerate! is designed to accelerate the Partner success by enabling, assisting and mobilising their technical teams.

Including advice and assistance through accreditations and certifications, ongoing and tailored enablement, technical mentoring and ongoing pre-sales support Techcellerate! helps Partners reach profitable outcomes sooner.


Techcellerate! Events

Held as virtual or face-to-face Techcelerate! events focus on education and enablement exclusively for Partner engineering teams and are designed provide deep technical knowledge and understanding.


Techcellerate! Events


DNA Connect Professional Services

Professional Services

Achieving successful customer outcomes with often requires a high standard of professional services throughout the entire engagement - from proof of concept to scope of works to deployment and beyond - PartnerWise professional services help ensure Partners deliver these outcomes consistently to thier Customers.

To help partners achieve these outcomes we have developed a complete range of services offerings.


Business and Project Continuity

Successful delivery of a hard fought and won Customers depends upon successful implementation - losing of staff through illness or resignation can severely impact a Partners ability to deliver on time, on budget and to customer expectations - our team can be inserted quickly and seamlessly to help avoid project overrun and help deliver the job and retain the customer.


Business and Project Continuity Services from DNA Connect


Scope and Design Services from DNA Connect

Scope and Design

Successful delivery of services should be based on the activities, deliverables and timelines contained in a Statement of Work agreed to by the Customer - our SoW methodology involves everything from structured needs analysis to customer sign-off.


Proof of Concept

Companies considering purchasing a solution will often require proof that the proposed technologies deliver the outcomes and return on investment promised - our team can not only develop the proof of concept but can also be engaged to deploy the solution.


Proof of Concept and Proof of Value services from DNA Connect


Deployment Services from DNA Connect

Deployment

Our engineering teams can be contracted to assist in deployments or execute an agreed Statement of Works.


Kickstarts

For selective vendors Kickstart services are designed to kick start a customers journey with a technology and can include installation, configuration and skills transfer. Kickstart packages can be easily added to quotes and ensure customer expectations are met by delivering structured outcomes.


Kickstart technology kick-starters from DNA Connect


Partner with DNA Connect

Partner with DNA and connect to industry leading technologies and Partner marketing and support programs and for accelerated and continued success.

Connect with DNA to grow your business faster and more profitably by acquiring new customers and retaining and growing existing ones.


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